Overview
Overview: Product Analytics in OXVO helps you track user behavior, measure performance, and make data-driven decisions. From trends to detailed journeys, analyze activity and optimize your product experience.
Where to set it up: Dashboard → Connections → Integrations → Product Analytics → Configure.
How it works
Capture events (auto-capture and/or custom events) to understand what users do in your product.
Use trends, funnels, and journeys to measure adoption, drop-off, and key conversion paths.
Connect insights to OXVO Sessions replays to validate what happened in real user sessions.
Configure - implementation details
Configure Product Analytics
If you haven’t installed the tracking snippet yet, start there.
Enable Product Analytics for your project and confirm tracking is active.
Define key events (sign-up, activation, purchase, key feature usage).
Build your first dashboard (trends + funnel) and validate with session replays.
Tip: Start with 5–10 high-signal events and expand as your product grows.
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